Best Western

Best Western International is a membership organization that includes properties designated as Best Western, Best Western Plus and Best Western Premier. The lodging company’s corporate headquarters are in Phoenix, AZ.


Headlines for this brand

Can Room Key Be The Great Equalizer?

While sitting in the lobby of the JW Marriott at LA Live last month, John F. Davis III couldn’t keep his phone quiet. The CEO of Room Key was already a popular man, but now he was getting message after message about what Michael Shannon had just said on stage at the Nokia Theatre during the Americas Lodging Investment Summit. The managing director at KSL Capital ...

A Closer Look at the Launch of Room Key

The challenge of answering to six of the largest hotel brand companies who are also his biggest clients doesn’t faze John F. Davis III, the CEO of new hotel search engine Room Key. In fact, he says, it’s much easier than when he started THISCO (The Hotel Industry Switch Company now known as Pegasus Solutions) in 1989 with 16 hotel company board members....

Best Western Reinforces Its Culture of Family Values

In tough times, families tend to huddle together. And while Best Western has weathered the economic downturn as well or better than many other hotel brands, the membership group chose to emphasize its founding principle of members helping members during its annual conference this week in Orlando....

Behind the Scenes Oct. 15

Operational insight to help keep your property running at full speed...

Lifestyle, Boutique Easy to See, Hard to Explain

During a panel discussion titled “Boutique/Lifestyle Hotels: From A to Z” at last week’s Lifestyle/Boutique Hotel Development Conference in Miami, industry leaders agreed on one thing: You can’t define what a boutique or lifestyle hotel is....

Lodging Conference Recap: Is It Boom or Bust Ahead For Hotels?

Judging by the attitudes on display at The Lodging Conference last week in Phoenix, many people in the hotel industry are both wildly optimistic and scared to death at the same time. Every presentation or speaker rant seemed like a prolonged version of good news/bad news: The hotel industry is humming along with a long string of monthly improvements in operating performance (STR reported a healthy 7.2% hike in RevPAR in August, for example), yet most speakers expressed at least some concern ...

Upmarket Best Westerns Embrace Brand’s Descriptor Strategy

In the seven months since Best Western launched its descriptor strategy, the concept has gained acceptance by both existing members and developers and owners looking to join the membership chain. According to Mark Williams, vice president of North American development, 776 Best Western Plus properties are online with another 40-plus in the process of converting to the descriptor. ...

Independent Thinking: Franchise Companies Target Independents with New Collections

The Hutton Hotel is slightly off the beaten path. It’s a little more than a walk to the famed honky-tonk bars on Broadway in Nashville and other attractions like the Country Music Hall of Fame and convention center. The 248-room independent hotel was designed to be an alternative to the usual array of branded hotels surrounding those venues, ...


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