Americas Best Value Inn is now a partner in GenaRes, a new central reservation system formed by the founders of Lexington Services, a res system now owned by Vantis. Americas Best Value Inn previously used Pegasus Solutions for all GDS, Internet and voice reservations. Roger Bloss, ABVI founder and president, and Bernard Moyle, ABVI CFO, now sit on the board of GenaRes, a Dallas-area company that was formed by brothers Michael and Ricky Wilkins, along with Eugene Harris.

In a related move, ABVI has customized GenaRes for Asian American Hotel Owners Association members who own independent hotels. The AAHOA Independent Reservation System, or AIRS, aims to set up websites and booking engines and put such hoteliers into all third-party programs and GDSs, says Bloss. AIRS members pay only for business AIRS generates. Also imminent: a chain code for AIRS members to help with marketing.

Bloss also says the National Association of Black Hotel Owners, Operators & Developers (NABHOOD) has expressed interest in a version of AIRS. So has a group of independent hoteliers in China.