BRANDING BRIEFS

Best Western International

Recent U.S. additions to the membership group include the Best Western Crivitz Lodge in Crivitz, WI; the Best Western Plainfield Yankee Inn in Plainfield, CT; the Best Western Garden Inn & Suites in Douglasville, GA; and the Best Western GrapeVine Inn in Sunnyside, WA.

Choice Hotels International

New Comfort properties include a Comfort Inn & Suites in West Bend, WI; a Comfort Inn in Kirkland, WA; and a Comfort Suites in Bluffton, SC. Recent additions to the Econo Lodge system include a 96-room Econo Lodge at the Phoenix Airport and a 50-room Econo Lodge Inn & Suites near Disneyland in Garden Grove, CA.

A new Quality Inn opened in Grand Junction, CO. The 107-room property had been a Days Inn. A former Hawthorn Inn & Suites in New Braunfels, TX is now a Quality Inn & Suites. Cumberland Kentucky Hospitality hired Hostmark Hospitality Group to manage its Clarion O'Hare Hotel in Chicago. Hostmark will oversee a $2.5-million renovation of the 243-room property.

InterContinental Hotels Group

New IHG properties include a 225-room Crowne Plaza Hotel in King of Prussia, PA and a 142-unit Staybridge Suites near Dulles Airport in Chantilly, VA.

La Quinta

The brand's first international property opened recently in Richmond, BC. The 50-room hotel is near the Vancouver Airport.

The company paid $26 million to Tage Inn Corp. to buy three Tage Inns in the Boston area. The properties will be rebranded with the La Quinta or Baymont flags.

The first new Baymont Inn since the company's acquisition of the brand opened in October in Ann Arbor, MI. Akram Namou owns and operates the 50-unit property.

Starwood Hotels & Resorts

Construction started in November on a new-construction Four Points by Sheraton in Manhattan's Soho neighborhood. The 150-room property opens in July 2006.

The recently restored Sheraton Read House opened in downtown Chattanooga, TN. The Falor Cos. and Hodges, Ward & Elliott own the 243-unit property.

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