PODCASTS GUIDE HOTEL GUESTS
Imagine arriving at a new destination and knowing exactly where to go for the perfect margarita, the hottest dance club, or chic local shopping. Desires Hotels, the boutique division of Tecton Hospitality, offers podcasts for travelers looking for an insider's guide to what's hot in Miami, Atlanta and Puerto Rico.
At select Desires Hotels, including the San Juan Water & Beach Club Hotel in San Juan, PR, the newly opened Glenn Hotel in Atlanta, as well as Circa 39 and Hotel Astor in Miami Beach, guests can download a podcast from each hotel's website. Created by the resident experts, the managers of Desires, each podcast includes helpful information on everything from exotic road trips to restaurant openings and special events.
“Since 2004, the phenomenon of podcasting has grown rapidly, and the customers that stay in our Desires Hotels use podcasts to get information on a variety of subjects and interests,” says Doug Carrillo, vice president of sales and marketing for Tecton Hospitality. It's also more personal, with each property's managers of Desires (equivalent to a concierge) producing the podcast, says Carrillo.
Producing the podcasts is simply a matter of having dedicated software, a microphone, a quiet place and the content, says Carrillo. “It's not complicated. We did some speech training, because initially it was a bit daunting for the managers. Now it's a lot of fun for them and gathering data is simply a part of their job anyway.”
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