Numbers Not Looking Good at Midpoint

Coming on the heels of reported record profits for the U.S. lodging industry in 2007, Smith Travel Research released less than stellar results for the industry through the first half of this year.

Occupancy reached 65 percent in the second quarter of 2008, down 2.5 from last year's April-June period, but average room rate increased 3.8 percent to $107.31, meaning RevPAR grew 1.2 percent to $69.70. For the first half of the year, occupancy dropped 2.6 percent and RevPAR gained 1.5 percent.

A closer look indicates potential trouble as summer travel should be heating up: Occupancy fell 4.5 percent last month, while room rate gained just 3.2 percent, equaling a 1.4 percent drop in RevPAR. The numbers didn't look any better in STR's weekly report for July 13-19, showing a 4.8 percent drop in occupancy and a 2.4 percent decline in RevPAR.

If the economy continues to falter and that slide continues, the second half of the year could be bumpy for the hotel industry.

Starwood announced Thursday that second-quarter profits fell 16.4 percent and net income dropped to $105 million, from $145 million through the same period last year. The numbers were significantly stronger internationally, with a 9.6-percent increase in RevPAR, but only a three percent gain in North America. Revenue remained mostly unchanged, but increasing costs sliced into profit margins.

'While international lodging demand remains solid, the economic picture in the U.S. has continued to deteriorate, with lodging demand dropping significantly in May," says Starwood CEO Frits van Paasschen. "We are pleased with our second-quarter performance, but are focused on managing costs to minimize the impact of this slowdown. Despite the U.S. economic picture, we remain bullish on our long-term growth prospects."

Marriott earlier this month announced second-quarter earnings dropped 24 percent.


Acceptable Use Policy
blog comments powered by Disqus

Most Recent

More Recent Articles

Career Center

Quick Job Search
Enter Keyword(s):
Enter a City:

Select a State:

Select a Category:



http://lhonline.com/images/bulk_tv_logo.jpg
Franchise Fact File Top Brands
Brand Company Basics Top Management Companies
Owners & Operators Industry Consultants
Industry Associations Industry Events
Design Firms Purchasing Companies



http://lhonline.com/images/bulk_tv_logo.jpg

Click here to view all of the Lodging Hospitality Photo Galleries



Accor Best Western
Carlson Choice
Hilton Hyatt
IHG La Quinta
Marriott Starwood
Vantage Wyndham







Free Product Information
News and Trends for the Hotel, Motel, and Hospitality Markets.

Lodging Hospitality eReport
Lodging Hospitality electronic newsletters are FREE to requested subscribers.

Lodging Hospitality Resource Center
The Lodging Hospitality Resource Center is the ultimate resource to find products and services to build, equip, and renovate hotels, motels and resorts.


Press Releases
Post your press releases on LHonline.com.


Subscribe / Renew
Visit our subscription center to subscribe or renew your subscription to Lodging Hospitality.

Webinars
Visit our webinars page to view all our upcoming and on demand webinars.

Whitepapers
Visit our White Papers page to view all our current White Papers.