Google Tests Placing Hotel Finder Above Paid Ads
From The San Francisco Chronicle:
The Weird Case Of Google Competing With Its Own Advertisers
Google is testing a set of comparison ads that would place its own experimental hotel listings service, Hotel Finder, above ads that other companies have paid for. In a research note, analyst firm Macquarie points to a search results page for Las Vegas Hotels. Above the results is a list of comparison ads for various hotels and third-party hotel listings sites. Google's Hotel Finder appears at the top of the ads. Click here for the full story.
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